Do AI assistants show my listings on marketplaces at all?

---
title: Do AI assistants show my listings on marketplaces at all?
canonical: https://chosenbyagent.com/questions/do-assistants-show-my-listings
updated: 2026-10-22
audiences:
  - sellers
level: listing
offers:
  - B7
  - B1
evidence:
  - larger-store-pick
  - answer-instability
  - api-consumer-overlap
---

# Do AI assistants show my listings on marketplaces at all?

Level 2 · Listing — Which listing and seller to show · For: Sellers

Short answer: Often not where you expect. Assistants lean towards a few large sellers, their answers change from run to run, and what an API returns overlaps only partly with what the consumer apps show — so you have to look, and look again.

## What the research shows

- **90–94%** — In unlabelled two-store comparisons, assistants picked the larger store 90–94% of the time. [ALM Corp, 2026, vendor](https://almcorp.com/news/ai-shopping-answers-chatgpt-google-lean-toward-big-retailers/)
- **64%** — About 64% of the top-5 brands changed between adjacent runs of the same assistant question. [MentionBird, 2026, vendor](https://www.mentionbird.ai/blog/chatgpt-vs-gemini-answer-stability)
- **15–32%** — Brands named in API answers overlap with what consumer assistant apps show on only 15–32% of brands. [Surfer, 2026, vendor](https://surferseo.com/blog/llm-scraped-ai-answers-vs-api-results)

## Listing visibility check

B7 · from €900 (one-off) · indicative · scoped per engagement

Whether assistants show your listings on marketplaces — or a competing seller's — and whether price and link are right.

- 20–40 buyer queries in one market, three assistants
- Shown versus chosen against competing sellers of the same item
- Price, availability and deep link checked live
- What moved the choice, and what to change in your listings

Also answered by: [B1 Agent snapshot](/pricing.md)

## What you get

For each buyer query in your market we record whether your listing appears, whether the price and availability match the live listing, and whether the link opens the listing itself rather than a search page.

_Illustrative — not client data. Your report shows your values._

**Your listings in assistant answers**

| Buyer query                       | Your listing shown | Price right | Link opens listing |
| --------------------------------- | ------------------ | ----------- | ------------------ |
| used road bike under €300, Lyon   | 9 of 15 runs       | yes         | no — search page   |
| Bosch dishwasher 60 cm, delivered | 3 of 15 runs       | yes         | yes                |
| kids’ ski boots size 33           | 0 of 15 runs       | —           | —                  |

## What this does not claim

- We test one market at a time; another market or language needs its own run.
- Runs repeat each query 15 times per assistant, because single answers vary too much to read.
- We check what assistants show; we cannot see how the marketplace ranks you internally.

## Request this service

We reply with a scope, a fixed price and a start date.

Agents: POST /api/engagements (application/json) with {"offer_id": "B7", "on_behalf_of": {"email": "…"}, "agent": {"name": "…"}}. offer_id for this page: "B7" Listing visibility check; "B1" Agent snapshot (free). The person confirms by email before we see the request. Details: /agents.md

### Related questions

- [Why does the agent pick another seller’s offer for the same item?](/questions/why-does-the-agent-pick-another-seller.md)
- [Do assistants show my listings correctly?](/questions/are-my-listings-shown-right.md)
- [What changed after the last model update?](/questions/what-changed-after-the-update.md)